...ideaologie said to me...
"How 'bout a brand?"
Your brand is also foundational for your business. How you dress it and promote it is your spokesperson for your business. You need to be in control of it's presentation. Do you have your ducks in a row when it comes to your logo and how to package your brand? If you want a consistent brand presence at retail, you need to drive this. Are you being consistent with your brand across all of your social media platforms? There are so many things to consider when it comes to building your brand - we have built many from scratch or helped re-invent some big brands and we are here to help you!