After serving in the capacity of License Agreement negotiators for her existing designs, ideaologie, the business advisement firm specializing in dynamic support and multi-faceted expertise for businesses of all sizes - leveraging their strengths in Strategy, Branding, Licensing, Business, Marketing and Creative Services, announced today their engagement with Kathy Weller Art+Ideas as Business Advisors and Licensing Agency for her entire portfolio of work.
“Having worked with Kathy for the last six months, assisting in the finalization of licensing deals with the likes of Enesco, Legacy, and Peter Pauper Press, we are thrilled to be working with her collaboratively to bring more of her artwork to market,” says John Mavrakis, co-founder of ideaologie. “Kathy’s style is fantastically whimsical and hand drawn, being so appealing and relevant to today’s consumer.”
Ideaologie will be focused on the further development of Kathy's highly successful "Cats@Work" brand; continue to grow the existing art collections such as Yoga Pals and Fusions collections; and assist in the creation of new collections generated from the wonderfully creative mind of Kathy Weller.
“John and Melissa are the perfect team for my licensing business and burgeoning brands,” states Kathy. “Our interpersonal dynamics are outstanding, and in a relatively short period of time, we’ve accomplished some really remarkable goals. I understand the rarity and, by extension, the value of a truly synergistic partnership. Now, in having just that with ideaologie, I know that the growth potential of my brands and business is, quite honestly, limitless.”
To learn more about Kathy Weller Art+Ideas, please visit the website at www.kathyweller.com.