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Ideaologie
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ARTIST AND DESIGNER AMY REBER SIGNS WITH IDEAOLOGIE FOR LICENSING!

February 20, 2016— ideaologie, the business advisement firm specializing in dynamic support and multi-faceted expertise for businesses of all sizes, announced today the signing of their newest client, Amy Reber.  For this engagement, ideaologie will be serving in the role as Ms. Reber’s licensing agency of record.

“We had the great fortune to work with Amy as a client of our business advisement services, and the shift to serving as her agent of record seemed to be a logical step,” states Melissa Schulz, co-founder of ideaologie.  “Amy creates art that is dynamic, fresh, modern, and bold with flair, and her heartfelt and fervent love for design shows through in everything she creates.  The realm of possibilities of this lifestyle brand are endless, and we are thrilled to be working with someone so genuine, authentic and prolific.”

ideaologie will be collaborating with Amy to build her brand for a broader audience base, and will create a strategic plan for growth into retail as a lifestyle brand.  Ideaologie will be seeking licensing partners to help grow the business, and set the strategic licensing direction to capture new and untapped potential markets.

 

“To be working with John and Melissa was meant to be . . . I just know it!” states Amy Reber. “Their positive energy is infectious and they’ve made me feel so comfortable about the future of my business when I’ve sometimes felt like a fish-out-of-water as a newcomer to the industry.  Working with them has helped me shape how I want to move forward as a designer. I am so excited to share my joy of design with others, and my hope is that they will feel a personal connection to me as my art is an extension of who I am and how I view the world!"

 

To learn more about Amy Reber, please visit her website at http://www.amyreber.com

About Amy Reber

Amy Reber is a multifaceted surface and textile designer from the Pacific Northwest who has a fervent love for drawing, rich colors, pattern and design. Remarkably, she is self-taught and has spent several years evolving and perfecting her bold, authentic illustrations and designs.  As a military spouse and stay-at-home mom to three young children, her journey to becoming an award-winning artist and surface designer has been filled with many valuable insights and experiences that are beyond measure.  With her quintessential and prolific design style, Amy is dedicated to producing fresh, modern, yet timeless designs.  She is elated that she has found such fulfillment and joy in surface design and has a heartfelt desire to inspire and share this joy with others through her work.

 

tags: Amy Reber, ideaologie, licensing, agency
categories: press release
Wednesday 03.02.16
Posted by John Mavrakis
 

A BIG Announcement!

John Mavrakis, Kathy Weller and Melissa Schulz at the Greeting Card Association Event in Atlanta, January 2015.

John Mavrakis, Kathy Weller and Melissa Schulz at the Greeting Card Association Event in Atlanta, January 2015.

After serving in the capacity of License Agreement negotiators for her existing designs, ideaologie, the business advisement firm specializing in dynamic support and multi-faceted expertise for businesses of all sizes - leveraging their strengths in Strategy, Branding, Licensing, Business, Marketing and Creative Services,  announced today their engagement with Kathy Weller Art+Ideas as Business Advisors and Licensing Agency for her entire portfolio of work.

“Having worked with Kathy for the last six months, assisting in the finalization of licensing deals with the likes of Enesco, Legacy, and Peter Pauper Press, we are thrilled to be working with her collaboratively to bring more of her artwork to market,” says John Mavrakis, co-founder of ideaologie.  “Kathy’s style is fantastically whimsical and hand drawn, being so appealing and relevant to today’s consumer.”

 Ideaologie will be focused on the further development of Kathy's highly successful "Cats@Work" brand; continue to grow the existing art collections such as Yoga Pals and Fusions collections; and assist in the creation of new collections generated from the wonderfully creative mind of Kathy Weller.

 “John and Melissa are the perfect team for my licensing business and burgeoning brands,” states Kathy.  “Our interpersonal dynamics are outstanding, and in a relatively short period of time, we’ve accomplished some really remarkable goals.  I understand the rarity and, by extension, the value of a truly synergistic partnership.  Now, in having just that with ideaologie, I know that the growth potential of my brands and business is, quite honestly, limitless.”

 To learn more about Kathy Weller Art+Ideas, please visit the website at www.kathyweller.com.

 

tags: Kathy Weller, Cats@Work, Press Release
categories: press release
Tuesday 01.20.15
Posted by John Mavrakis
Comments: 1
 

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